Eleana Davidson

4 weeks ago

With over 100 entries, 51 institutions and 6 categories, we have been overwhelmed with excellent competitors for this year’s Edurank Awards. It would be tough for us to decide which institutions came out on top, which is why we took to our student panel to make the decision for us. After all, it’s all for the students. 

Best Campaign Promoting International Study

The winner: University of London Worldwide

This university’s USP is their range of courses that are flexible and can be done in bed. Students loved the amount of detail included in their campaign, particularly how they went ‘into more detail about what they offer’ than other universities. 

“They have backed up everything they have said in a very persuasive way”

Best Campaign Supporting Diversity

The winner: The University of Portsmouth and International College Portsmouth

Students’ relished in the wider aims of these campaigns aimed at including more women in STEM subjects, ‘educating future generations and not just culture on one campus’.

“I feel like it is highly relevant to today and the issue of gender equality is something which affects around 50% of the population.”

“I think increasing the number of women in STEM and inspiring girls around the world is a hugely important issue”

Best Campaign Supporting Student Wellbeing

The winner: University of Chichester

Students have praised Chichester’s professionalism in this campaign, alongside the ‘community-based approach, bringing students together and helping them to form positive social interactions with each other, while simultaneously covering their own emotional needs.’

“University of Chichester hired a professional who specialised in psychology and thus was more suitable for giving advice to students on how to handle the challenges of university. Furthermore, the campaign was less focused on individuals and instead opted for a community-based approach, bringing students together and helping them to form positive social interactions with each other, while simultaneously covering their own emotional needs.”

“I think the fact they have a professional means students are getting the advice they need, and it allows them to see that their feelings are normal and valid, many students go through tough periods at university and they are helping to normalise the conversation and give them the advice they need.” 

Best Campaign Supporting Sustainability

The winner: De Montfort University

It was De Montfort’s initiative to kick-start green projects around the campus that impressed the student panel; with concrete examples being more effective ‘rather than just giving information that everyone knows’. 

“Invested actually money into being sustainable rather than just giving information that everyone knows” 

“There were more concrete examples of the impact and impressive carbon reduction… They invested £185.2 million in the transformation of the campus” 

Best Use of Instagram

The winner: Edge Hill University

Not only did students appreciate Edge Hill’s use of Instagram, but also the diversity of students, providing ‘an opportunity for the audience to view life from a range of people’s perspectives’.

“Their idea of 11 students taking over the page for a day or so, provides an opportunity for the audience to view life from a range of people’s perspectives. The day in a life of different students who have different experiences I think promote diversity of the university experience from different viewpoints.”

Best Use of User Generated Content

The winner: University of South Wales

Involving a range of recent graduates in their campaign, students felt connected to the student body, making this a ‘heartfelt and sincere’ experience for prospective students to engage with. 

“I liked how interactive it was between the students. The hashtag made an easy and accessible way to connect with everyone and the social media activities and competitions sounds exciting to get involved with.”

“South Wales was more interactive for me and seemed the most heartfelt and sincere to me.”

Thanks so much for everyone who entered and congratulations to the winners.