Matt Payne

5 months ago

You’ve been asking about the next series of Edurank Awards, and we can now reveal that the awards are set to return for a third consecutive year. For the first time, students will act as judges for our nominated awards, after all, they are the people who matter. 

The Edurank Awards give education marketers and social media maestros the recognition they deserve. Past winners have been able to show off this achievement to their leadership teams, to justify larger budgets and greater support.  

We will be sending out 28 coveted awards in February next year. These will go to institutions who have excelled on social media in a variety of ways. The award winners will either be based on our empirical data or by our panel of student judges.

Students to judge the awards?

Yes. A panel of students will vote for the winners in our nominated categories this year. This is the first time students will play a part in judging social media content which is aimed at them; giving education marketers a real insight into what works.

The student judges will be taken from the Student Hut Panel –  a community of engaged students actively signed up to take part in market research. So ask yourself this, are your campaigns resonating with the student audience? Submit an entry and you’ll find out.

What are the new categories?

As well as a fresh panel of judges we have also got a new set of awards too. Institutions will be able to nominate their social media campaigns for as many award categories as they wish, submitting images and screengrabs to accompany their written entry. Award nominations will open at the end of November – so watch this space. The new nominated categories are:

Best Use of User Generated Content
Best Campaign Supporting Diversity
Best Campaign Supporting Student Wellbeing
Best Campaign Supporting Sustainability
Best Campaign Promoting International Study

As well as our judged categories we will still be sending out 22 awards to those institutions who have excelled on Edurank throughout the year, including the prestigious Edurank’s Social Media Performance Of The Year.

It’s a party in the USA

It was only a matter of time before we let the competitive US rank get a slice of the Edurank Awards action. Who will be the first US college or university to take the Best Social Media Performance crown?

It’s Competition time

It was brilliant last year to see so many winners, and shortlisted institutions, share their excitement on Twitter. This year we will be offering a three-monthEdurank Enterprise trial for the institution who tweets the best snap from the Edurank Awards. This could be from a winner, an institution whose awarded a Highly Commended certificate or made the shortlist, or even someone who is just enjoying the buzz. We want to see your top snap using the #EdurankAwards hashtag. Get creative, folks!

Please get in touch with the team at Edurank if you have any questions. We will announce when nominations are open very soon.

Here is the full list of awards categories

Edurank’s Social Media Performance of the Year (University Category)
Edurank’s Social Media Performance of the Year (College Category)
Edurank’s Social Media Performance of the Year (International Profile Category)
Edurank’s Social Media Performance of the Year (Business School Category)
Edurank’s Social Media Performance of the Year (Independent School Category)
Edurank’s SEO Performance of the Year (University Category)
Best Twitter Performance (University Category)
Best Twitter Performance (College Category)
Best Twitter Performance (Business School Category)
Best Twitter Performance (Independent School Category)
Best Facebook Performance (University Category)
Best Facebook Performance (College Category)
Best Facebook Performance (Business School Category)
Best Facebook Performance (Independent School Category)
Best YouTube Performance (University Category)
Best YouTube Performance (College Category)
Best YouTube Performance (Business School Category)
Best YouTube Performance (Independent School Category)
Best Social Media Performance (USA Rank)
Best Twitter Performance (USA Rank)
Best Facebook Performance (USA Rank)
Best YouTube Performance (USA Rank)
Best Use of User Generated Content
Best Campaign Supporting Diversity
Best Campaign Supporting Student Wellbeing
Best Campaign Supporting Sustainability
Best Campaign Promoting International Study
Best Instagram Account